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Author Success
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No matter what you need - marketing guidance, industry contacts,
strategic direction or creative inspiration - you'll find it with
The Write Author Coach and the GET IT WRITE Author's Circle.
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Here's a tip
from The Making of a Marketable Book.
“Please, please,
please. (Please, please don’t go.)” -James Brown
Please
don't take your book to market if you haven't developed a marketing
plan. Lay it out:
- define your target audience (visualize specific individuals
you foresee purchasing the book)
- identify where and how your target audience receives
information and develop a marketing plan to access those venues
and media
- make a list of specific organizations that reach your target
markets and that might host a book signing or speaking engagement
- develop promotional materials - sales sheet, bio, web page,
post cards and book marks
- write an enticing book description
- determine ideal outlets for selling your book (internet
retailers, your web site, independent book stores, speaking
engagements, etc.)
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