BOOK MARKETING SERVICES

• Target list: Develop a targeted list of local media outlets (radio, print, TV) and organizations (legal, community, professional and women) to send news releases.
• Copywriting: Write content for web sites, bios, one-sheets, post cards, etc.
• Collateral design and production: Develop marketing materials such as post cards, one-sheets, posters, etc.
• News Releases: Compose news releases to promote book and/or any scheduled book signings or speaking engagements.
• New Release Distribution: Send news releases (via email) to targeted media and organizations via email.
• Coordinate media interviews: Contact media to arrange editorial coverage and interviews (telephone or in-person) for the author.
• Book Signings: Work to secure book signings with independent and/or national book stores. Specific locations pursued will depend on the author’s target markets.
• Web Site Optimization: Provide recommendations to improve search engine rankings, i.e. keywords, partner links and articles.
• ENTER-view: Conduct a 20 minute interview via telephone. Provide author with a web-based link to the audio and an MP3 file to post on her web site.
• Event Calendar Submission: Submit book signing dates to local and national publications.  
• Post Articles on Web Sites: To increase awareness and drive traffic to author’s site. (Networking, Social, i.e. Connecting Black; pull info from web site or book)

 Additional services may be available upon request.

Contact The Write Author Coach at 404.441.0883.